{"id":12297,"date":"2022-01-24T09:34:54","date_gmt":"2022-01-24T09:34:54","guid":{"rendered":"https:\/\/designbuybuild.co.uk\/?p=12297"},"modified":"2022-01-24T09:34:54","modified_gmt":"2022-01-24T09:34:54","slug":"new-interpon-futura-collection-marries-beauty-science-and-sustainability","status":"publish","type":"post","link":"https:\/\/designbuybuild.co.uk\/new-interpon-futura-collection-marries-beauty-science-and-sustainability\/","title":{"rendered":"New Interpon Futura Collection marries beauty, science and sustainability"},"content":{"rendered":"

\n

\u00a0<\/span>AkzoNobel Powder Coatings has launched its much-anticipated Interpon Futura Collection for 2022-2025, revealing three brand new, on-trend color palettes \u2013 Merging World, Healing Nature and Soft Abstraction \u2013 helping designers connect to the latest developments in the built environment.<\/span><\/p>\n

\u00a0<\/span><\/p>\n

The new collection\u00a0<\/span><\/em>is the result of rigorous testing and scientific research by AkzoNobel\u2019s trend and color specialists across multiple industries, and particularly those involved in the building and construction sector. It is also the result of more than two decades of evolution, during which time the collections have inspired innovative designs all over the world.\u00a0<\/span><\/p>\n

\u00a0<\/span><\/p>\n

Launched with the promise to\u00a0\u2018Futura your world\u2019, the new\u00a0range delivers a superdurable performance with a warranty up to 25-years, enabling architectural creations to stand the test of time. With a building\u2019s legacy determined by its ability to withstand its surroundings, the durability provided by Interpon powder coatings reflects the brand\u2019s proven commitment to sustainability and the environment.\u00a0<\/span><\/p>\n

\u00a0<\/span><\/p>\n

As a powder coating, the collection uses no solvent emissions or volatile organic compounds and supports AkzoNobel\u2019s broader sustainability programme: People. Planet. Paint. This has seen the company commit to eliminating carbon emissions by 50% in the value chain and using 100% renewable energy by 2030 as it looks to lead a revolution in sustainability. Interpon\u2019s architectural range was also the first range of powder coatings to achieve an Environmental Product Declaration (EPD).\u00a0<\/span><\/p>\n

\u00a0<\/span><\/p>\n

Bob Dirks, Global Segment Manager Architectural, AkzoNobel Powder Coatings says the\u00a0<\/span>Interpon\u00a0\u00a0Futura Collection has been created with the future in mind: \u201cOur new collection provides architects with world class colors that enable them to bring their imagination to life. It also provides a sustainable choice in powder coatings that both protects buildings and lowers the environmental footprint compared to other coating solutions.<\/span><\/p>\n

\u00a0<\/span><\/p>\n

\u201cThe range demonstrates Interpon\u2019s commitment to delivering the highest quality colors, textures and finishes\u00a0<\/span>to enable architects to Futura their world and ours.\u00a0That\u2019s\u00a0why we are constantly innovating, while collaborating with our Global Aesthetic Center to use deep insight and scientific research to\u00a0predict future trends and ensure you\u2019re always one step ahead.\u201d<\/span><\/span><\/p>\n

\u00a0<\/span><\/p>\n

The Interpon D Futura Collection is now available from stock to customers in Europe, Africa, the Middle East, and will be launched in North America and South East Asia later this year.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

\u00a0AkzoNobel Powder Coatings has launched its much-anticipated Interpon Futura Collection for 2022-2025, revealing three brand new, on-trend color palettes \u2013 Merging World, Healing Nature and Soft Abstraction \u2013 helping designers connect to the latest developments in the built environment. \u00a0 The new collection\u00a0is the result of rigorous testing and scientific research by AkzoNobel\u2019s trend and color specialists across multiple industries, and particularly those involved in the building and construction sector. It is also the result of more than two decades of evolution, during which time the collections have inspired innovative designs all over the world.\u00a0<\/p>\n","protected":false},"author":8,"featured_media":12298,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[4],"tags":[],"jetpack_publicize_connections":[],"yoast_head":"\nNew Interpon Futura Collection marries beauty, science and sustainability - Design Buy Build<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/designbuybuild.co.uk\/new-interpon-futura-collection-marries-beauty-science-and-sustainability\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"New Interpon Futura Collection marries beauty, science and sustainability - Design Buy Build\" \/>\n<meta property=\"og:description\" content=\"\u00a0AkzoNobel Powder Coatings has launched its much-anticipated Interpon Futura Collection for 2022-2025, revealing three brand new, on-trend color palettes \u2013 Merging World, Healing Nature and Soft Abstraction \u2013 helping designers connect to the latest developments in the built environment. \u00a0 The new collection\u00a0is the result of rigorous testing and scientific research by AkzoNobel\u2019s trend and color specialists across multiple industries, and particularly those involved in the building and construction sector. It is also the result of more than two decades of evolution, during which time the collections have inspired innovative designs all over the world.\u00a0\" \/>\n<meta property=\"og:url\" content=\"https:\/\/designbuybuild.co.uk\/new-interpon-futura-collection-marries-beauty-science-and-sustainability\/\" \/>\n<meta property=\"og:site_name\" content=\"Design Buy Build\" \/>\n<meta property=\"article:published_time\" content=\"2022-01-24T09:34:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/designbuybuild.co.uk\/wp-content\/uploads\/2022\/01\/A826882F-4347-4174-9F15-057D416D26D5.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"578\" \/>\n\t<meta property=\"og:image:height\" content=\"803\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Antony Holter\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Antony Holter\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/designbuybuild.co.uk\/new-interpon-futura-collection-marries-beauty-science-and-sustainability\/\",\"url\":\"https:\/\/designbuybuild.co.uk\/new-interpon-futura-collection-marries-beauty-science-and-sustainability\/\",\"name\":\"New Interpon Futura Collection marries beauty, science and sustainability - Design Buy Build\",\"isPartOf\":{\"@id\":\"https:\/\/designbuybuild.co.uk\/#website\"},\"datePublished\":\"2022-01-24T09:34:54+00:00\",\"dateModified\":\"2022-01-24T09:34:54+00:00\",\"author\":{\"@id\":\"https:\/\/designbuybuild.co.uk\/#\/schema\/person\/c4235208efa44e6549e0c1b30c9e2f4f\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/designbuybuild.co.uk\/new-interpon-futura-collection-marries-beauty-science-and-sustainability\/\"]}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/designbuybuild.co.uk\/#website\",\"url\":\"https:\/\/designbuybuild.co.uk\/\",\"name\":\"Design Buy Build\",\"description\":\"The UK's Leading Building Publication\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/designbuybuild.co.uk\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/designbuybuild.co.uk\/#\/schema\/person\/c4235208efa44e6549e0c1b30c9e2f4f\",\"name\":\"Antony Holter\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/designbuybuild.co.uk\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/28a2752698406203b7a0537fb1c9ffc1?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/28a2752698406203b7a0537fb1c9ffc1?s=96&d=mm&r=g\",\"caption\":\"Antony Holter\"},\"url\":\"https:\/\/designbuybuild.co.uk\/author\/antony-holter\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"New Interpon Futura Collection marries beauty, science and sustainability - Design Buy Build","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/designbuybuild.co.uk\/new-interpon-futura-collection-marries-beauty-science-and-sustainability\/","og_locale":"en_GB","og_type":"article","og_title":"New Interpon Futura Collection marries beauty, science and sustainability - Design Buy Build","og_description":"\u00a0AkzoNobel Powder Coatings has launched its much-anticipated Interpon Futura Collection for 2022-2025, revealing three brand new, on-trend color palettes \u2013 Merging World, Healing Nature and Soft Abstraction \u2013 helping designers connect to the latest developments in the built environment. \u00a0 The new collection\u00a0is the result of rigorous testing and scientific research by AkzoNobel\u2019s trend and color specialists across multiple industries, and particularly those involved in the building and construction sector. It is also the result of more than two decades of evolution, during which time the collections have inspired innovative designs all over the world.\u00a0","og_url":"https:\/\/designbuybuild.co.uk\/new-interpon-futura-collection-marries-beauty-science-and-sustainability\/","og_site_name":"Design Buy Build","article_published_time":"2022-01-24T09:34:54+00:00","og_image":[{"width":578,"height":803,"url":"https:\/\/designbuybuild.co.uk\/wp-content\/uploads\/2022\/01\/A826882F-4347-4174-9F15-057D416D26D5.jpeg","type":"image\/jpeg"}],"author":"Antony Holter","twitter_misc":{"Written by":"Antony Holter","Estimated reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/designbuybuild.co.uk\/new-interpon-futura-collection-marries-beauty-science-and-sustainability\/","url":"https:\/\/designbuybuild.co.uk\/new-interpon-futura-collection-marries-beauty-science-and-sustainability\/","name":"New Interpon Futura Collection marries beauty, science and sustainability - Design Buy Build","isPartOf":{"@id":"https:\/\/designbuybuild.co.uk\/#website"},"datePublished":"2022-01-24T09:34:54+00:00","dateModified":"2022-01-24T09:34:54+00:00","author":{"@id":"https:\/\/designbuybuild.co.uk\/#\/schema\/person\/c4235208efa44e6549e0c1b30c9e2f4f"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/designbuybuild.co.uk\/new-interpon-futura-collection-marries-beauty-science-and-sustainability\/"]}]},{"@type":"WebSite","@id":"https:\/\/designbuybuild.co.uk\/#website","url":"https:\/\/designbuybuild.co.uk\/","name":"Design Buy Build","description":"The UK's Leading Building Publication","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/designbuybuild.co.uk\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-GB"},{"@type":"Person","@id":"https:\/\/designbuybuild.co.uk\/#\/schema\/person\/c4235208efa44e6549e0c1b30c9e2f4f","name":"Antony Holter","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/designbuybuild.co.uk\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/28a2752698406203b7a0537fb1c9ffc1?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/28a2752698406203b7a0537fb1c9ffc1?s=96&d=mm&r=g","caption":"Antony Holter"},"url":"https:\/\/designbuybuild.co.uk\/author\/antony-holter\/"}]}},"jetpack_featured_media_url":"https:\/\/i0.wp.com\/designbuybuild.co.uk\/wp-content\/uploads\/2022\/01\/A826882F-4347-4174-9F15-057D416D26D5.jpeg?fit=578%2C803&ssl=1","jetpack_shortlink":"https:\/\/wp.me\/p4yXZJ-3cl","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":12696,"url":"https:\/\/designbuybuild.co.uk\/answering-the-trend-for-natural-and-earthy-greens\/","url_meta":{"origin":12297,"position":0},"title":"Answering the trend for Natural and Earthy Greens","author":"Jamie Bullock","date":"June 20, 2022","format":false,"excerpt":"The new Formica\u00ae Laminate Collection introduces 15 exciting new colours to the well regarded \u2018Colors\u2019 range, 6 of which have been added to the green palettes. Nina Bailey, European Design Lead, Formica Group comments; \u201cNatural and earthy hues of green have been trending through commercial sectors since biophillic design and\u2026","rel":"","context":"In "Latest News"","block_context":{"text":"Latest News","link":"https:\/\/designbuybuild.co.uk\/category\/latestnews\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/designbuybuild.co.uk\/wp-content\/uploads\/2022\/06\/Formica-Collection_Office-Greens_Low.jpg?fit=850%2C550&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/designbuybuild.co.uk\/wp-content\/uploads\/2022\/06\/Formica-Collection_Office-Greens_Low.jpg?fit=850%2C550&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/designbuybuild.co.uk\/wp-content\/uploads\/2022\/06\/Formica-Collection_Office-Greens_Low.jpg?fit=850%2C550&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/designbuybuild.co.uk\/wp-content\/uploads\/2022\/06\/Formica-Collection_Office-Greens_Low.jpg?fit=850%2C550&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":3123,"url":"https:\/\/designbuybuild.co.uk\/pure-bathroom-collection-adds-four-new-exclusive-suites-spring-summer-2015-collection\/","url_meta":{"origin":12297,"position":1},"title":"Pure Bathroom Collection adds four new and exclusive suites to Spring Summer 2015 collection","author":"Lauren Holmes","date":"May 14, 2015","format":false,"excerpt":"The Pure Bathroom Collection has added four new suites to its exclusive \u2018Pure\u2019 sanitaryware range for Spring Summer 2015. The Melody, Pure, Elsdon and Lugano ranges are available in a variety of on-trend designs and, like every item in the Pure Bathroom Collection, each embraces both style and functionality. The\u2026","rel":"","context":"In "Latest News"","block_context":{"text":"Latest News","link":"https:\/\/designbuybuild.co.uk\/category\/latestnews\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/designbuybuild.co.uk\/wp-content\/uploads\/2015\/05\/Melody-suite-Pure-Bathroom-Collection.jpg?fit=833%2C768&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/designbuybuild.co.uk\/wp-content\/uploads\/2015\/05\/Melody-suite-Pure-Bathroom-Collection.jpg?fit=833%2C768&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/designbuybuild.co.uk\/wp-content\/uploads\/2015\/05\/Melody-suite-Pure-Bathroom-Collection.jpg?fit=833%2C768&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/designbuybuild.co.uk\/wp-content\/uploads\/2015\/05\/Melody-suite-Pure-Bathroom-Collection.jpg?fit=833%2C768&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":9349,"url":"https:\/\/designbuybuild.co.uk\/egger-partners-with-material-lab\/","url_meta":{"origin":12297,"position":2},"title":"EGGER partners with Material Lab.","author":"Jamie Bullock","date":"January 15, 2019","format":false,"excerpt":"EGGER announced as Material Lab\u2019s latest surfacing partner, offering the architect and design industry instant access to its extensive trend led collection. Based in the famous west end of London, Material Lab is one of the finest design resource studios and material libraries in the UK. Created by leading tile\u2026","rel":"","context":"In "Latest News"","block_context":{"text":"Latest News","link":"https:\/\/designbuybuild.co.uk\/category\/latestnews\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/designbuybuild.co.uk\/wp-content\/uploads\/2019\/01\/Mat-Lab_EGGER_1240x874.jpg?fit=600%2C423&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/designbuybuild.co.uk\/wp-content\/uploads\/2019\/01\/Mat-Lab_EGGER_1240x874.jpg?fit=600%2C423&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/designbuybuild.co.uk\/wp-content\/uploads\/2019\/01\/Mat-Lab_EGGER_1240x874.jpg?fit=600%2C423&ssl=1&resize=525%2C300 1.5x"},"classes":[]},{"id":11462,"url":"https:\/\/designbuybuild.co.uk\/staron-introduces-four-new-colours-to-its-surface-collection-for-2021\/","url_meta":{"origin":12297,"position":3},"title":"Staron Introduces Four New Colours to its Surface Collection for 2021","author":"Jamie Bullock","date":"February 18, 2021","format":false,"excerpt":"Staron is delighted to introduce four new contemporary colourways to its solid surface collection for 2021. Designed with modern living in mind, the premium surface brand\u2019s new hues provide a refined finish that\u2019s guaranteed to enhance any space. Choose from the strikingly bold shades of Forest and eye-popping Ultramarine for\u2026","rel":"","context":"In "Latest News"","block_context":{"text":"Latest News","link":"https:\/\/designbuybuild.co.uk\/category\/latestnews\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/designbuybuild.co.uk\/wp-content\/uploads\/2021\/02\/Solid-Forest-.jpg?fit=600%2C540&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/designbuybuild.co.uk\/wp-content\/uploads\/2021\/02\/Solid-Forest-.jpg?fit=600%2C540&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/designbuybuild.co.uk\/wp-content\/uploads\/2021\/02\/Solid-Forest-.jpg?fit=600%2C540&ssl=1&resize=525%2C300 1.5x"},"classes":[]},{"id":11287,"url":"https:\/\/designbuybuild.co.uk\/formica-group-unveils-its-new-premium-range-of-design-led-worktops-the-axiom-worktop-collection-october-2020\/","url_meta":{"origin":12297,"position":4},"title":"Formica Group unveils its new premium range of design-led worktops: The Axiom\u00ae Worktop Collection October 2020","author":"Jamie Bullock","date":"November 9, 2020","format":false,"excerpt":"Twenty new and exclusive decors, 13 new feature splashbacks and three new textures are among the exciting highlights of Formica Group\u2019s cutting edge Axiom\u00ae by Formica Group worktop Collection launching in October 2020. The details have been revealed as Formica Group prepares to unveil an ultra-premium, refreshed and refined collection\u2026","rel":"","context":"In "Latest News"","block_context":{"text":"Latest News","link":"https:\/\/designbuybuild.co.uk\/category\/latestnews\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/designbuybuild.co.uk\/wp-content\/uploads\/2020\/11\/1-1.png?fit=468%2C399&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":12645,"url":"https:\/\/designbuybuild.co.uk\/fantasy-living-with-decorative-panels-lamination\/","url_meta":{"origin":12297,"position":5},"title":"Fantasy Living with Decorative Panels Lamination","author":"Jamie Bullock","date":"June 20, 2022","format":false,"excerpt":"Part of the dp-decor range from Decorative Panels Lamination is the wonderful dp-fantasy collection. This range of surface finishes comprises an array of stylish papers foils perfect for a whole host of interiors. Constant design innovation and trend analysis has resulted in a collection of designs that will inspire and\u2026","rel":"","context":"In "Latest News"","block_context":{"text":"Latest News","link":"https:\/\/designbuybuild.co.uk\/category\/latestnews\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/designbuybuild.co.uk\/wp-content\/uploads\/2022\/06\/Oak-Decor-Kitchen-Square-2.jpg?fit=600%2C600&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/designbuybuild.co.uk\/wp-content\/uploads\/2022\/06\/Oak-Decor-Kitchen-Square-2.jpg?fit=600%2C600&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/designbuybuild.co.uk\/wp-content\/uploads\/2022\/06\/Oak-Decor-Kitchen-Square-2.jpg?fit=600%2C600&ssl=1&resize=525%2C300 1.5x"},"classes":[]}],"_links":{"self":[{"href":"https:\/\/designbuybuild.co.uk\/wp-json\/wp\/v2\/posts\/12297"}],"collection":[{"href":"https:\/\/designbuybuild.co.uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/designbuybuild.co.uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/designbuybuild.co.uk\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/designbuybuild.co.uk\/wp-json\/wp\/v2\/comments?post=12297"}],"version-history":[{"count":1,"href":"https:\/\/designbuybuild.co.uk\/wp-json\/wp\/v2\/posts\/12297\/revisions"}],"predecessor-version":[{"id":12299,"href":"https:\/\/designbuybuild.co.uk\/wp-json\/wp\/v2\/posts\/12297\/revisions\/12299"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/designbuybuild.co.uk\/wp-json\/wp\/v2\/media\/12298"}],"wp:attachment":[{"href":"https:\/\/designbuybuild.co.uk\/wp-json\/wp\/v2\/media?parent=12297"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/designbuybuild.co.uk\/wp-json\/wp\/v2\/categories?post=12297"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/designbuybuild.co.uk\/wp-json\/wp\/v2\/tags?post=12297"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}