{"id":2591,"date":"2015-03-16T23:35:08","date_gmt":"2015-03-16T23:35:08","guid":{"rendered":"http:\/\/designbuybuild.co.uk\/?p=2591"},"modified":"2015-03-16T23:35:08","modified_gmt":"2015-03-16T23:35:08","slug":"trex-company-sweeps-u-s-builder-magazines-2015-brand-use-study","status":"publish","type":"post","link":"https:\/\/designbuybuild.co.uk\/trex-company-sweeps-u-s-builder-magazines-2015-brand-use-study\/","title":{"rendered":"Trex company sweeps u.s. Builder magazine\u2019s 2015 brand use study"},"content":{"rendered":"
Company Takes Top Honors in All Performance Areas for the Composite Decking Industry<\/em><\/strong><\/p>\n WINCHESTER, Va., February 23, 2015 <\/strong>\u2013 It\u2019s a clean sweep! First in Brand Familiarity. First in Brand Used Most. First in Brand Used in the Past Two Years. First in Quality. U.S.-based manufacturer Trex Company (NYSE: TREX), the world\u2019s largest manufacturer of wood-alternative decking and railing, dominated the 2015 Builder<\/em> magazine Brand Use Study, outranking all other composite manufacturers in every subcategory measured for the Composite\/PVC Decking industry.<\/p>\n This year\u2019s Study sets multiple records, as it marks the first time in recent history that a single manufacturer has topped all four subcategories. It\u2019s also the eighth consecutive year that Trex has earned no. 1 rankings in Brand Familiarity, Brand Used Most, and Brand Used in the Past Two Years. Builder<\/em> magazine, a leading media outlet for the residential construction industry, has issued its annual Brand Use Study for more than 20 years.<\/p>\n \u201cSince first inventing the concept of durable and low-maintenance outdoor living products more than 20 years ago, Trex has consistently elevated the category by introducing design and manufacturing innovations that have secured its position as the preferred brand among both consumers and professionals,\u201d said Ronald W. Kaplan, chairman, president and CEO of Trex. \u201cThese rankings speak to Trex\u2019s core mission, and are a clear indication that quality, aesthetics and high-performance can go hand-in-hand with eco-friendly values.\u201d<\/p>\n This year\u2019s Study is the first since Trex completed its strategic transition to solely producing high-performance composite decking materials in 2014. All Trex\u00ae<\/sup> decking collections now feature the signature high-performance qualities first introduced in 2010 on the company\u2019s game-changing Trex Transcend\u00ae<\/sup> decking line, which delivers superior durability and wear-resistance, along with ultra-low maintenance and long-lasting good looks.<\/p>\n In that same time period, Trex has expanded its offerings into a full portfolio of beautiful integrated outdoor living options. From its wide selection of railing to Trex Elevations\u00ae<\/sup> Steel Deck Framing, Trex Spiral Stairs\u2122<\/sup>, Trex Outdoor Lighting\u2122<\/sup> and accessories such as pergolas, Trex Outdoor Furniture\u2122<\/sup> and the just-introduced Trex Outdoor Storage\u2122<\/sup> collection \u2013 Trex\u2019s product mix has grown far beyond decking to offer homeowners complete outdoor living solutions.<\/p>\n \u201cOur trade partners look to Trex to continually engineer \u2018what\u2019s next\u2019 in outdoor living and we deliver with innovative materials that reflect the needs of today\u2019s consumers and the evolving outdoor living landscape,\u201d Kaplan said. \u201cWe truly value the trust and confidence that these professionals place in our brand and are extremely proud to be their manufacturer of choice.\u201d<\/p>\n The 2015 BUILDER Brand Use Study sponsored by U.S. publisher Hanley Wood and conducted by The Farnsworth Group, a leading industry market research firm, surveyed 1,128 respondents.\u00a0Highlights of the study will be published in the April 2015 issue of BUILDER as well as posted to BUILDER\u2019s website, builderonline.com<\/a>.<\/p>\n For more information about Trex products, visit trex.com<\/a><\/p>\n