When most companies think about branding, they think of the internet, magazines and billboards, with the work place more often than not over looked. This internal branding is not only an integral part of brand building to any visiting  client, but also key in helping turn your employees into brand champions who help to grow your company’s reputation.

ESG, the UK’s premier manufacturer of controllable glass solutions, as part of their next generation of LCD Privacy Glass have taken corporate branding to the next level with the latest edition to their hugely successful ESG Switchable™ range of LCD Privacy glass. Until now, all switchable glass has consisted of switchable panels that can only be switched simply from optically clear to opaque.

However using the very latest manufacturing techniques, ESG are now able to create logos and wording within their switchable glass panels. This means that their ESG Switchable™ iD range can not only be operated as standard LCD privacy glass but can now also display the inserted design as opaque if the panel is switched to clear and vice versa – logo clear and the glass opaque.

This new range is powered by ESG’s new fully redesigned and patented* control box. The new ESG Switchable™ HD box is designed to make installation easier with its colour coded plug and play wiring system and is fully CE Certified. It comes with a host of new features, such as LCD Preservation mode, LCD Film Protection circuitry and FRQ synchronisation;  these features are unique to the ESG Switchable™ controller, and can be found across their entire ‘next generation switchable glass range’.  To find out further details of this exciting new range please visit http://www.esgswitchable.glass/id

ESG Switchable™ Shutter

Unlike many other companies in the market, ESG –  the UK’s leading manufacturer of switchable LCD technology, has put aside photoshop and left CGI technology to someone else.  They have, unlike others, actually released switchable LCD blind technology in their ESG Switchable Shutter range. Based on our hugely successful ESG Switchable™ the shutter range of glass is available in the same panel sizes as our standard range of switchable glass with slates a maximum of 100mm in height. Created at ESG’s state of the art manufacturing plant, the blinds are controlled using ESG’s own internally designed software. When switched from clear to opaque the blinds smoothly switch one at a time from the bottom of the panel upwards, and then vice versa when the blinds are switched clear. Just like a conventional blind, the shutter range can also be used as a partial blind. It can be programmed to switch only the 50% at the top of the panel, giving the appearance of a blind half closed. Also the shutter range can switch every other panel working from top to bottom which allows light in, just as a fully drawn blind that was angled to be open. With no mechanical parts to break it is the perfect alternative to integrated blinds, and no materials to harbour dirt and germs it is the ideal product for 21^st century interior design.

This range is powered by ESG’s new fully redesigned and patented* control box. The new ESG Switchable™ HD box is designed to make installation easier with its colour coded plug and play wiring system and is fully CE Certified. It comes with a host of new features, such as LCD Preservation mode, LCD Film Protection circuitry and FRQ synchronisation;  these features are unique to the ESG Switchable™ controller, and can be found across their entire ‘next generation switchable glass range’.  To find out further details of this exciting new range please www.esgswitchable.glass/shutter  or call 01376 520061.