World Trade Center Zhejiang (WTC)
The original WTC Zhejiang was first established in 1987, designed as an key venue to facilitate foreign trade, during the early years of the Chinese economic reforms.
Bearing the concept of a transit-oriented development, or TOD, Leigh & Orange’s new proposed design will help re-zone the existing hotel-office-convention clusters, and to inject a new commercial catalyst for the business community.
Located in the heart of the Huanglong financial district, and close to the famous scenic West Lake, the project is primarily an underground redevelopment with a total construction area of 79,250sqm, including 24,700sqm of new commercial spaces. The basement retail will be seamlessly connected to the metro station forming a public gathering space, a focal point for the surrounding community. Central to the design is the concept of a “retail park”, where retail space will be intertwined with two major circulation experience: an indoor sport-themed arcade and an outdoor park trail. The retail complex will also house two major anchors, a sports-themed concept store and a major flagship bookstore.
With the upcoming 2022 Asian Games in Hangzhou, the project aims to works hand-in-hand with WTC Zhejiang Group and Hangzhou Metro Corporation to re-establish WTC into a key landmark for the city.
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